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The Product Marketing Manager understands, orchestrates, and influences campaigns and marketing activities, develops integrated marketing campaigns, and delivers product, solutions, and customer campaign feedback to the business. An essential aspect of the role of the Product Marketing Manager is to align the content, timing and delivery of marketing messages and outreach to Microsoft’s customers and partners.
Manages plans, forecasts, and resource allocation to align with priorities for business performance and marketing return on investments (ROI).
Uses business modeling and long-range financial plans to define the strategy for product stock keeping unit (SKU) and pricing.
Drives product and opportunity value by analyzing market opportunity, segmentation and targeting, value proposition and positioning, through strong partnerships with Customer Market Research and Engineering groups.
Ensures marketing execution, efficacy, and product advocacy by developing integrated marketing plans and driving internal and partner readiness for business return on investment (ROI).
The Marketing Communication Manager embraces our company’s Marketing principles, is a Microsoft Brand Steward, and drives ongoing improvements in maximizing marketing spend and driving marketing efficiency, and marketing impact.
Develops and executes marketing communications strategies, plans, and mixes.
Contributes insights towards development of a public relations plan for a product line, service, or local market that is focused on specified influential.
Proposes solutions to or assists in resolution of obstacles that could impact budget, deliverables, or schedule.
As a Partner/Channel Marketing Manager you will shape the strategy and manage the execution of programs that drive partner profitability. Partner profitability programs accelerate partner cloud practice development by helping the partners build business plans, develop cloud offers, create go-to-market channels, form new business opportunities, increase partner satisfaction, and strengthen partner loyalty.
Determines audience needs, preferences, competitive landscape and behavior along the customer or product lifecycle.
Ensures that marketing plans engage appropriate channel types and capacity to meet business needs.
Implements a part of channel readiness programs that drive sales and technical skills for partners, for successful customer engagement.
Engages with the field to drive program awareness and adoption, and to track engine utilization and effectiveness.
Currently pursuing Master of Business Administration (MBA) degree with at least one quarter/semester to complete after internship.
Demonstrates interest by the continually evolving craft of marketing.
The ability to deliver results in a fast-paced, ambiguous environment.
Ability to manage complex projects with multiple stakeholders.
Excellent verbal and written communication, analytical and presentation skills
Visit our Careers FAQ Page to learn more about the interview process and answers to commonly asked questions
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request via the Accommodation request form.
Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.
At Microsoft, our mission is to empower every person and every organization on the planet to achieve more. Our mission is grounded in both the world in which we live and the future we strive to create. Today, we live in a mobile-first, cloud-first world, and the transformation we are driving across our businesses is designed to enable Microsoft and our customers to thrive in this world.
We do business in 170 countries and are made up of 144,000 passionate employees dedicated to fulfilling our mission of helping you and your organization achieve more.