The mission of Harvard Business School (HBS) is to educate leaders who make a difference in the world. Reporting to the Marketing Manager, the Marketing Specialist position is part of the team that directs the strategic development and execution of marketing for Harvard Business School's (HBS) Executive Education business.
This position assists in the execution of marketing campaigns for the four flagship Comprehensive Leadership Programs utilizing targeted email/direct mail marketing, print and online advertising, social media channels, and web marketing.
Working in a fast-paced, high-energy environment, the ideal candidate must possess superior project management skills, strong verbal and written communication skills, excellent analytical ability, and be able to manage multiple projects with numerous clients and deadlines.
The position requires close collaboration with program directors, internal marketing team members, external writers, designers, and other vendors, as well as with HBS faculty and Executive Education staff.
Develop and monitor marketing campaigns for the website, social media channels, emails, newsletters, and collateral
Establish strong, collaborative relationships with cross-functional teams, including program directors, digital marketing, web marketing, program advising, data analytics, sales, admissions, finance, and program delivery
Manage projects and liaise with outside writers, proofreaders, designers, and printers, to deliver high quality content and materials
Work closely with in-house digital team to coordinate digital and print plans; including conducting analysis of past campaigns, ad creation, segmenting and targeting of digital campaigns
Work with the social media team to develop appropriate messaging for program-specific social posts and campaigns, monitor results of social campaigns, and optimize accordingly
Support development of content calendars and ensure associated projects meet internal deadlines
Monitor and maintain marketing budget for programs
Manage invoice processing to ensure prompt payment to vendors
Other duties as assigned
This role is offered as a hybrid (some combination of onsite and remote) where you are required to be onsite at our Boston, MA based campus 2-3 days per week. Specific days and schedule will be determined between you and your manager.
While we continue to monitor the evolving COVID-19 guidelines and restrictions, we appreciate your understanding and flexibility with our interview process. Please note that we will be conducting interviews virtually (phone and or Zoom) for selected candidates until further notice.
The University requires all Harvard community members to be fully vaccinated against COVID-19 and remain up to date with COVID-19 vaccine boosters, as detailed in Harvard's Vaccine & Booster Requirements. Individuals may claim exemption from the vaccine requirement for medical or religious reasons. More information regarding the University's COVID vaccination requirement, exemptions, and verification of vaccination status may be found at the University's
High School Diploma, GED, or equivalent is required
5+ years of related experience required, preferably in a professional marketing/agency environment
Proficiency in Microsoft Office (Excel, Word, and PowerPoint) is required
This position requires a team player with a willingness and ability to work with multiple groups within Executive Education and across campus
Ability to work in a fast-paced organization and to prioritize and manage multiple tasks
Attention to detail; organizational and effective time management skills are essential
Ability to work independently as well as part of a team is critical
Must possess excellent written, verbal, and interpersonal communication skills plus analytical and proofreading skills
Knowledge of Salesforce, Adobe Analytics, and Adobe Creative Suite is a plus
EQUAL OPPORTUNITY EMPLOYER: We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
The Edmond J. Safra Center for Ethics at Harvard University seeks to strengthen teaching and research about pressing ethical issues; to foster sound norms of ethical reasoning and civic discussion; and to share the work of our community in the public interest.
Widespread ethical lapses of leaders in government, business and other professions prompt demands for more and better moral education. More fundamentally, the increasing complexity of public life - the scale and range of problems and the variety of knowledge required to deal with them - make ethical issues more difficult, even for men and women of good moral character. Not only are the ethical issues we face more complex, but the people we face them with are more diverse, increasing the frequency and intensity of our ethical disagreements.
Given these changes in the United States and in societies around the globe, the Center seeks to help meet the growing need for teachers, scholars, and leaders who address questions of moral choice across many of the professions and in public life more generally, and promotes a perspective on ethics informed by both theory and practice. We explore the connection between the problems t...hat professionals confront and the social and political structures in which they act. More generally, we address the ethical issues that all citizens face as they make the choices that profoundly affect the present and future of their societies in our increasingly interdependent world.