Ursuline Academy seeks a skilled, experienced, and organized professional for the position of Director of Marketing & Communications. This is a full-time, non-exempt position, beginning June 2022.
Reporting to the Chief Enrollment Officer, the Director of Marketing & Communications is responsible for creating, implementing, and supervising an effective communications program that advances the mission of Ursuline Academy. The Director of Marketing & Communications has primary responsibility for the marketing and public relations efforts to promote the school across multi-media platforms and to all constituent groups.
Work with senior leadership to define the positioning of Ursuline Academy and the key messages to support admissions, advancement, and schoolhouse efforts.
Ensure consistent brand messaging as well as a high level of quality reflected in all communications: digital, social media, and print.
Function as webmaster for UrsulineAcademy.net.
Communicate the achievements and accomplishments of Ursuline students and the Academy to internal constituents as well as to the general public through press releases, newsletters, and/or social media.
Supervise Digital Communications staff in developing content for the school’s social media channels and maintaining constant updates.
Partner with the Enrollment Management Team and external media partner(s) to create an admissions marketing plan, including a comprehensive digital media campaign and the execution of select print materials or video features.
Partner with the Advancement Team to support annual fund, events, and focused efforts to promote alumnae engagement.
Produce two annual advancement publications: Serviam Magazine and the Annual Report.
Assist with other duties in support of enrollment and advancement goals as needed.
Bachelor’s degree in English, Marketing or related field required from an accredited institution.
3-5 years of marketing, public relations or digital media experience, preferably in an independent school or higher education setting required.
Knowledge of best practices for marketing, website, and social media campaigns.
Knowledge of Finalsite or other website platforms is a plus.
Strong organization, written and verbal communication, listening, and presentation skills.
All prospective employees must be able to adequately clear a background check.
If interested, please email a cover letter including examples of prior success in a similar environment, resume, and list of references to Mrs. Catherine Solomon, Chief Enrollment Officer, at firstname.lastname@example.org.