The Customer Marketing Manager leads the development of sales strategies and is responsible for translating the business unit strategies into, impactful and insightful external narratives, optimal executional plans, and effective sales tactics for assigned categories, brands, key selling events and new items. The Marketing Commercialization Customer Marketing Manager serves as the key business partner for field sales and internal cross-functional departments, leading plan optimization from "media to shelf". Recommendations and directions are provided to the following functional groups: sales management, marketing, shopper marketing, market research, promotions, product supply, customer service and forecasting.
SC Johnson is a fifth-generation family company built on a spirit of adventure and winning the right way. We have been leading with purpose for over 130 years, building top brands such as Raid(r), Glade(r), Kiwi(r), OFF!(r), Windex(r), Ziploc(r) and more, in virtually every country. Through these household names, we are making a positive difference to the world around us. But we only succeed with the combined vitality and strength of our 13,000 people who we truly value and support in their pursuit of individual and shared goals.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
Your success will be measured based on:
Interact and work with senior/brand managers/directors and cross-functional teams to deliver divisional business objectives
Act as key business partner between Sales and Marketing. Ensure the right connection between Marketing Strategies and Sales strategies to ensure flawless execution and delivery of business objectives.
Support key field business teams with business planning, brand interaction, and top to top meetings, includes leading the customer adapt process for selected retailers through working with our shopper agency of record
Develop and communicate sales strategies, selling material and point of sale materials (includes special packs) that are consistent with Sales and Marketing objectives and gain the desired results from the business
Lead the "media to cart" planning process for key FOCO (Few, Organized, Clear, Objectives) events for the category
Participate in sales account business planning process to develop optimized plan which will drive key objectives and maximize trade participation, acceptance and performance
Participate in customer calls to provide support to the field, provide national perspective and gain insights to use in strategic and tactical planning. Be the external face of the brand
Participate in the new product development meetings and serve as the lead to input direction (ideation to commercialization) of executional considerations and media to cart execution elements to ensure strong product launches
Support Director of Customer Marketing in strategic planning for business unit
Bachelor's degree and 5+ years of relevant business experience
Major Account Business Manager, National Account Business Manager, Category Manager or
Ability to quickly learn new technologies and tools
Exceptional organizational and planning skills with the ability to multi-task and prioritize.
Experience with Target, Walmart or Kroger highly preferred
Prior experience developing sales kits/tools (including POS materials) for both base business, promotional and account-specific products
Prior experience in an analytical role
Point of Sale marketing experience
5-15% travel to present at key customer meetings
Remote work is available once a week for eligible employees.
At SC Johnson, we strive to create a positive, inclusive and unique workplace. We strongly believe SCJ people are able to achieve their best when they can collaborate and work together in person.
Equal Opportunity Employer
The policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race, color, religion, gender, marital status, sexual orientation, national origin, ancestry, age, gender identity, gender expression, disability, citizenship, pregnancy, veteran status, membership in any active or reserve component of the U.S. or state military forces, genetic history or information or any other category protected by law.
If you are an individual with a disability and you need an accommodation or other assistance during the application process, please call our Human Resources department at 262-260-3343 or email your request to SCJHR@scj.com . All qualified applicants are encouraged to apply. Download the EEO is the Law poster for more information.
SC Johnson is a fifth-generation family company built on a spirit of adventure and winning the right way. We have been leading with purpose for over 130 years, building top brands such as Raid®, Glade®, KIWI®, OFF!®, Windex®, Ziploc® and more, in virtually every country. Through these household names, we are making a positive difference to the world around us. But we only succeed with the combined vitality and strength of our 13,000 people who we truly value and support in their pursuit of individual and shared goals. Together, we are creating a better future – for the planet, for future generations and for every SCJ team member. Come join us and make an impact through iconic global brands. GO FURTHER WITH OUR FAMILY™