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Marketing Systems Specialist
Location: Gleacher CenterJob Description:Assists with administration and ongoing maintenance of Executive Educationâ™s marketing technology, including Salesforce, Marketo and Cvent.Owns and maintains Executive Education data quality and data cleansing processes, including both auto and manual updates.Manages the Marketo and Cvent Salesforce integrations, regularly reviewing all campaigns and registrations to ensure data is syncing properly and promptly resolves all issues.Partners with the Marketing Systems Administrator to design, develop and maintain critical marketing metrics to enable data-driven decisions; prepare and present regular program analytics to the marketing team.Builds and maintains advanced/complex automation techni


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