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DIRECTOR OF PERFORMANCE MARKETING
Zulily is seeking an entrepreneurial Director of Performance Marketing to lead our paid acquisition and retention efforts across major and emerging ad platforms. This leader will be subject matter expert who is data-oriented yet also exercises high judgement. Their goal will be to build a healthy, well-diversified marketing portfolio while optimizing for incremental customer lifetime value. The Director of Performance Marketing will own the paid direct response channels for Zulily. Reporting to the CMO, the role will be responsible for building and leading a team in the development, testing, and execution of strategies that will generate incremental value over time. They should be comfortable being hands-on when necessary, while instilling a culture of learning, experimentation,


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