We are searching for an experienced and innovative leader to take charge of marketing for Drake University. Reporting to the Executive Director of University Communications and Marketing, you will help manage a highly respected institutional brand with nearly 140 years of proud history. Strong areas of focus will be helping drive student recruitment for seven colleges and schools, and strengthening engagement with alumni and donors. This work involves successfully integrating paid, earned, shared and owned media strategies, and requires strong collaboration and coalition-building. You will supervise a talented, hard-working staff (which includes our live English bulldog mascot, Griff II) and be supported by a team of passionate colleagues from across campus.
You should have established expertise in strategic marketing and/or brand management, with an emphasis on digital and social strategies. While higher education experience is preferred, that is not required. What will help is a solid understanding of how to build a funnel, nurture relationships, and grow engagement over time. You should have at least 2-3 years of experience in a supervisory role.
More than 900 faculty and staff are part of the Bulldog pack, a close-knit community enthusiastic about providing the very best education, challenging assumptions, and welcoming new ideas and people into the fold. Drake University is not only an exceptional institution of higher learning, but also an exceptional place to work, and we are committed to attracting, retaining, and rewarding outstanding people.
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