Job ID: 2019-10438 Type: Part-Time # of Openings: 1 Category: Arts and Museum Administration
Princeton University Art Museum is seeking a Digital Marketing Specialist who will assist the Manager of Marketing and Public Relations to promote exhibitions, educational programming, and special projects online. Reporting to Manager of Marketing and Public Relations, this person will work closely with staff members from the curatorial, advancement, and education departments and peers across campus to develop original content as well as repurpose existing content for the Museum’s various digital properties, including: the Museum’s website, e-mail communications, and social media platforms (Facebook, Instagram, Twitter and others). The successful candidate will be an articulate and engaging writer with a journalistic mindset and good judgment, who can adapt content messaging to reach multiple audiences through multiple channels. This is a 50% time term position thru December 31, 2020 with the possibility of extension.
About the Museum:
With a collecting history that extends back to 1755, the Princeton University Art Museum is one of the leading university art museums in the country, with collections that have grown to include more than 100,000 works ranging from ancient to contemporary art and spanning the globe. A private institution serving the public good, the Museum is committed to serving the University, local and regional communities, and beyond through a dynamic program of temporary exhibitions, new scholarship, and innovative programming. The Museum advances critical thinking and visual literacy at Princeton University and also serves as a gateway to the University for more than 200,000 visitors from around the world each year. The Museum is located at the heart of Princeton’s historic campus and is free and open to the public.
Oversee Museum’s social media presence, including managing editorial publishing calendar, monitoring analytics, and developing recommendations for continual improvement of social strategy and execution plans.
Create content for the website and social media platforms in the form of articles, videos, photo essays, etc.
Member of the social media committee, which includes developing overarching objectives, strategy, and campaigns for Facebook, Twitter, Instagram and other platforms as needed.
Assist in developing and delivering digital advertising packages.
A Bachelors degree required; major in communications, English/journalism, marketing, public relations, film, and/or the visual arts preferred;
Related work experience in non-profit or arts-related field with proven track record of successful social engagement (3-5 years preferred);
Knowledge of museums and/or art history;
Strong knowledge of content marketing principles (including SEO), social media and digital marketing strategies, best practices, and analysis;
Experience in writing for web and social media;
Ability to work independently with minimal supervision and as part of a team;
Superior interpersonal skills and the ability to communicate effectively with a broad array of people;
Excellent organizational skills, including the ability to set priorities and juggle competing demands;
Tact, excellent judgment, and the ability to maintain confidentiality when handling sensitive situations and information;
Initiative and flexibility are critical;
Excellent project coordination skills with particular attention to detail and accuracy;
Must have an interest in technology;
Advanced computer skills: Microsoft Office Suite; Drupal or similar; Photoshop; Movie Maker or similar; Mail Chimp or similar
Princeton University is an Equal Opportunity/Affirmative Action Employer and all qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability status, protected veteran status, or any other characteristic protected by law. EEO IS THE LAW
Internal Number: 110640097
About Princeton University
Princeton University is a vibrant community of scholarship and learning that stands in the nation's service and in the service of all nations. Chartered in 1746, Princeton is the fourth-oldest college in the United States. Princeton is an independent, coeducational, nondenominational institution that provides undergraduate and graduate instruction in the humanities, social sciences, natural sciences and engineering.As a world-renowned research university, Princeton seeks to achieve the highest levels of distinction in the discovery and transmission of knowledge and understanding. At the same time, Princeton is distinctive among research universities in its commitment to undergraduate teaching.Today, more than 1,100 faculty members instruct approximately 5,200 undergraduate students and 2,600 graduate students. The University's generous financial aid program ensures that talented students from all economic backgrounds can afford a Princeton education.