Very Local New Orleans is a new digital news outlet focused on lifestyle and culture for young New Orleanians— digital-first news and information with an emphasis on food, drink, events, and local culture. Very Local provides the best recommendations on cultural destinations and activities, targeting young, urban audiences. This role would be responsible for building a digital advertising business from scratch, focusing on native advertising and sponsorships.
We are looking for an entrepreneurial and energetic digital salesperson to build a business for a new local media property. The ideal candidate has worked in digital media sales, preferably with a focus on lifestyle or entertainment. They are willing to roll their sleeves up and handle any aspect of a project.
We are looking for someone who is passionate about their city and passionate about digital sales. They are self-directed and entrepreneurial, ready to build a new business and learn along the way.
This position will report to the Local Market Manager for Very Local New Orleans.
Meet a sales quota for native advertising and sponsored opportunities
Generate revenue across all available platforms
Identify and form strategic local business and market partnerships
Prospect, contact and present to new businesses to generate new advertising revenue
Manage inventory and protect rate structure
Create sales and marketing materials in collaboration with others
Manage an active account and client list
Regularly meet with local market manager and executives to ensure progression and success with stated goals
Provide thoughtful feedback and improvements on business strategy
Act as negotiator for assigned accounts; ensure sales proposals are consistent with strategies
Create and deliver sales presentations to multiple points of contact with client/agency personnel
Responsible for overseeing the execution of campaigns through fulfillment channels and providing regular client reporting
Must have a proven track record in media sales and in the cultivation and development of new business and/or non-traditional business
Strong negotiation skills
Experience in a consultative customer-focused business atmosphere
Ability to multi-task within an entrepreneurial environment
Accountability within a goal-structured organization
Needs a positive, results-oriented attitude and must be a team player
Proven track record of successfully selling to business owners and CEO’s
Must be able to use qualitative research effectively to further sales effort
Strong formal and interpersonal communication skills
Proficiency with Microsoft Office products
Applications without a resume in .doc or .pdf form will not be considered.
About Hearst Television
Hearst Television, a subsidiary of Hearst, owns and operates local television and radio stations serving 26 media markets across 39 states reaching over 21 million U.S. television households. Through its partnership with nearly all of the major networks, Hearst Television distributes national content over nearly 70 video channels including programming from ABC, NBC, CBS, CW, MY Net, MeTV, This TV, Estrella and more.
Hearst Television is recognized as one of the industry's premier companies. It has been honored with numerous awards for distinguished journalism and industry innovation, including the Walter Cronkite Award for political journalism, the national Edward R. Murrow Award, the DuPont-Columbia Award and the George Foster Peabody Award.