Itron, Inc. (NASDAQ: ITRI), is a world-leading technology and services company dedicated to the resourceful use of energy and water. We have recently been named a Grid Edge 2016 Award winner by Greentech Media for its OpenWay Riva IoT solution. The Grid Edge Awards represent the top 20 companies or projects that have a demonstrated potential to shape tomorrow’s distributed energy systems.
We are currently conducting a search for a Sr Product Marketing expert in Networking & Smart Cities Solutions. This person works on the planning and implementation of projects that support the marketing function. Interacts directly with product managers and product marketing to identify new marketing opportunities, prepares regular marketing activity reports and supports the sales organization with collateral, messaging, and sales enablement tools. Works individually or with a team in recommending action, scheduling and planning projects, estimating cost and managing projects to completion. May identify, evaluate and recommend marketing opportunities consistent with product line objectives; provides pre- and post-sale marketing support if needed to distributors, OEMs, resellers, and partners; and supports public relations and promotions through researching, writing and editing articles, white papers, and press releases. Responsibilities also include: coordinating trade show activities, customer conferences, website development, developing social media messaging, and tracking of marketing campaigns to evaluate results and provide recommendations for future marketing promotions.
Duties & Responsibilities: Lead planning and prioritization for all product-group-specific marketing campaigns and activities.
Leverage and coordinate resources of corporate marketing group, as needed, to plan, oversee, develop, execute, track and be accountable for assigned product-group based marketing campaigns and related activities.
Provide relevant campaign content to the corporate marketing calendar.
Participate in and provide regular input regarding responsibility area (i.e. product group) to Itron's strategic marketing planning process.
Serve as an extended member of Corporate Marketing Team to ensure overall coordination of marketing efforts in accordance with established processes and standards.
Work with corporate marketing team and the product line management team to ensure related marketing activities and programs are executed in a timely and effective manner.
Identify, plan and provide budgetary requirements for product-group related marketing needs and activities.
Provide continual tracking, analysis and reporting of product-group specific marketing efforts.
Serve as corporate marketing group's primary subject matter expert on product group needs and opportunities.
Experience: This position requires a minimum of 8 years of related experience
Education: Bachelor's degree in related field or equivalent experience.
Travel: 25 - 30%
Location: Can be located out of Liberty Lake, WA office, Raleigh, NC office or for the right candidate remote from east coast.
Physical Demands: This is a typical office job, with no special physical requirements or unusual work environment.
Itron is an Equal Opportunity, Affirmative Action Employer. Qualified applicants are considered without regard to race, color, religion, sex, age, national origin, citizenship, sexual orientation, marital status, pregnancy, medical condition, veteran status, disability, genetic information, gender identity or other characteristics protected by law. If you require an accommodation in order to apply to this position, please contact your local recruiting representative at 1-800-635-5461 or email Accessibility@itron.com.
Itron is a world-leading technology and services company dedicated to the resourceful use of energy and water. We provide comprehensive solutions that measure, manage and analyze energy and water. Our broad product portfolio includes electricity, gas, water and thermal energy measurement devices and control technology; communications systems; software; as well as managed and consulting services. W...ith thousands of employees supporting nearly 8,000 customers in more than 100 countries, Itron applies knowledge and technology to better manage energy and water resources. Together, we can create a more resourceful world. Join us: www.itron.com.