Reporting to the Associate Director of Annual Giving, Direct Marketing, the Marketing Data Analyst plays a significant role in the management and analysis of information in support of the university's annual giving, alumni engagement, and development efforts. S/he works with other members of DAR and the university's various schools, colleges, and units to plan direct marketing efforts, leverage data insights, and evaluate marketing campaigns, with the ultimate goal of increasing alumni participation, annual fund revenue, and engagement.
Salary: Grade 73
Bachelor's degree, Master's degree preferred. Three to five years of related experience.
Boston University is no small operation. With over 33,000 undergraduate and graduate students from more than 140 countries, 10,000 faculty and staff, 16 schools and colleges, and 250 fields of study, our two campuses are always humming.